I had a few of their discs that I picked up dirt cheap in the final fire sale days of Tower Records. I had never heard of them, but the covers looked cool and the stickers on the front intrigued me (ie: For fans of Bands X, Y & Z). They were deluxe versions with posters and bonus tracks and all kinds of neat packaging.
Good stuff, but not something I listened to regularily, so I eventually sold them off on ebay for much more than I paid for them.
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I used to be with it, but then they changed what "it" was. Now what I'm with isn't it, and what's it seems weird and scary to me, and it'll happen to you, too.