They are rather new but personally I think this will appeal to anyone who likes extreme metal in some shape or form.
I know some are very dismissive of any modern bands with 3 - 4 word names and will simply write them off as just another metalcore band. Sure, this band does have some 'elements' of what many like to derogatorily refer to as 'metalcore' or 'deathcore' but if you listen carefully there's more stuff going on there than the infamous just break-down riffs.
On a personal note I'm digging what I'm hearing but I also know I'll need to spend more time sampling these guys before I commit to buying their latest album.